G.O.A.T. Fuel (“greatest of all time”) was created by NFL Hall of Famer, Jerry Rice and his daughter, Jaqui Rice who serves as the CEO and co-founder. It is the first all-Black-owned energy drink company. The drink is uniquely powered by cordyceps mushrooms, which provides a clean boost of energy. Bolstered by natural caffeine and green tea to propel consumers, as well as BCAAs and 10 essential vitamins to improve recovery, the beverage features zero sugar and zero preservatives goatfuel.com