VIPs (Very Important Pups) Take Over Venice Beach at Chewy’s Exclusive Beach Club

Dawn McCarthy

By Dawn McCarthy & her pup Josie @FirstTimeFurMom

The sun was shining, the waves were crashing, and the guest list was strictly four-legged. Recently, my dog Josie and I had the exclusive pleasure of stepping past the velvet ropes at Chewy’s Beach Club, a high-end, private brand activation hosted by pet retail giant Chewy. Taking over The Waterfront Venice—a premier beachside venue right on the iconic Venice Boardwalk—the invite-only gathering was a masterclass in “VIP (Very Important Pup)” treatment. Designed specifically for pet influencers, content creators, and their furry companions, the event transformed a slice of the California coast into an “island glam” paradise. Halloween Treats & Holiday Sneak Peeks The centerpiece of the Beach Club was a vibrant preview of Chewy’s highly anticipated seasonal collections. Furry content creators took to the runway—and the photo areas—to test-drive this year’s hottest Halloween costumes. From adorable octopuses- to walking tacos and pizza slices, the upcoming holiday lines promised plenty of viral social media moments. Custom Stations and Island Glam For pups like Josie, the event was a sensory dream. Attendees bounced between heavily themed interactive stations, including:

The DIY Dog Treat Bar: Where owners could custom-curate a blend of snacks for their pups.
Island-Glam Photo Booths: Stunning beach setups and massive balloon arrangements provided the perfect backdrops for creators capturing photos and video.

Five-Star Catering for Hounds and Humans No beach club experience is complete without world-class catering. Dogs indulged in specialized menus featuring refreshing “pup cups” and branded Chewy biscuits. Meanwhile, human companions were treated to a premium spread of catered food and refreshing drinks provided by The Waterfront Venice. It was an unforgettable day of community, creativity, and coastal vibes. Chewy didn’t just host an event; they curated a luxury experience that proved exactly why our pets deserve the VIP treatment.

It's All About the Products!

– Celebrating Over a Decade On Air –

L.A. Based Beauty & Lifestyle Advisor, Dawn McCarthy bringing fabulous product tips and finds!

Dawn McCarthy-Our Beauty & Lifestyle Advisor of Dawn’s Corner is here with some

VIPs (Very Important Pups) Take Over Venice Beach at Chewy’s Exclusive Beach Club

Dawn McCarthy

By Dawn McCarthy & her pup Josie @FirstTimeFurMom

Archives

Categories